In other words, the mag was created purely for money by people with no real interest in magazines. These greedheads made the rounds of Manhattan's media conglomerates, pitching Rosie as the successor to Martha and Oprah in the new category of "celebrity-as-brand."
Superlustige Geschichte über Rosie O'Donnell, Gruner & Jahr, Lawsuits und das Zeitschriftenmachen in der Washington Post.